{"id":707,"date":"2020-12-18T13:10:50","date_gmt":"2020-12-18T05:10:50","guid":{"rendered":"https:\/\/blog.gamingsoft.com\/?p=707"},"modified":"2026-06-24T17:12:16","modified_gmt":"2026-06-24T09:12:16","slug":"how-to-measure-your-online-casinos-health-cn","status":"publish","type":"post","link":"https:\/\/www.gamingsoft.com\/blog\/cn\/2020\/12\/how-to-measure-your-online-casinos-health-cn\/","title":{"rendered":"\u5982\u4f55\u8861\u91cf\u4f60\u7684\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u72b6\u6001\uff1f"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.gamingsoft.com\/blog\/\">Gamingsoft Blog<\/a> &#8211; <\/strong>\u6240\u6709\u7684\u4e1a\u52a1\uff0c\u5305\u62ec\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u90fd\u4f7f\u7528\u76f8\u540c\u7684\u6307\u6807\u6765\u8861\u91cf\u5176\u4e1a\u52a1\u7684\u72b6\u6001\u3002 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class=\"wp-image-708\" src=\"https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-2-e1617253898243.jpg\" srcset=\"https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-2-e1617253898243.jpg 900w, https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-2-e1617253898243-300x188.jpg 300w, https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-2-e1617253898243-768x480.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n<p class=\"wp-block-paragraph\">GGR\u663e\u793a\u4f60\u7684\u4e1a\u52a1\u5728\u67d0\u4e2a\u671f\u9650\u5185\u6240\u8d5a\u53d6\u7684\u6536\u5165\u3002\u8fd9\u4f1a\u662f\u5176\u4e2d\u4e00\u4e2a\u6700\u91cd\u8981\u7684\u6307\u6807\uff0c\u800c\u5b83\u7684\u8ba1\u7b97\u65b9\u5f0f\u4e5f\u975e\u5e38\u5bb9\u6613\uff0c\u4f60\u53ea\u9700\u8981\u5c06\u4f60\u7684\u4e1a\u52a1\u4e2d\u6240\u83b7\u5f97\u7684\u603b\u6536\u5165\uff0c\u51cf\u53bb\u4f60\u7684\u73a9\u5bb6\u6240\u8d62\u5f97\u7684\u91d1\u989d\uff0c\u5c31\u53ef\u4ee5\u5f97\u5230GGR\u7684\u4fe1\u606f\u3002<\/p>\n\n\n<p class=\"wp-block-paragraph\">\u4f8b\u5982\uff0c\u5982\u679c\u4f60\u7684\u73a9\u5bb6\u82b1\u8d39\u4e861000\u4e07\uff0c\u5e76\u4e14\u8d62\u5f97\u4e86700\u4e07\uff0c\u90a3\u4e48\u4f60\u7684GGR\u5219\u662f300\u4e07\u3002<\/p>\n\n\n<h3 class=\"wp-block-heading\"><strong>\u51c0\u535a\u5f69\u6536\u5165\uff08NGR\uff09<\/strong><\/h3>\n\n\n<p class=\"wp-block-paragraph\">\u867d\u7136GGR\u53ef\u4ee5\u7c97\u7565\u5730\u663e\u793a\u51fa\u4f60\u7684\u4e1a\u52a1\u8f68\u8ff9\uff0c\u4f46\u8be5\u6307\u6807\u5e76\u4e0d\u80fd\u5b8c\u5168\u51c6\u786e\u5730\u663e\u793a\u4e00\u4e2a\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u6240\u8d5a\u53d6\u7684\u5229\u6da6\u91d1\u989d\u3002\u56e0\u6b64\uff0c\u4f60\u5fc5\u987b\u8ba1\u7b97\u51c0\u535a\u5f69\u6536\u5165\uff08NGR\uff09\u3002<\/p>\n\n\n<p class=\"wp-block-paragraph\">NGR\u7684\u8ba1\u7b97\u65b9\u5f0f\u662f\u5c06\u4f60\u7684GGR\uff0c\u51cf\u53bb\u6240\u6709\u5176\u4ed6\u8d39\u7528\uff08\u4f8b\u5982\u8fd0\u8425\u8d39\u7528\u548c\u4ea7\u54c1\u4f7f\u7528\u8d39\uff09\u3002<\/p>\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5ba2\u6237KPI<\/strong><\/h2>\n\n\n<h3 class=\"wp-block-heading\"><strong><strong>\u5ba2\u6237\u8f6c\u6362\u7387<\/strong><\/strong><\/h3>\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"900\" height=\"563\" alt=\"\" class=\"wp-image-709\" src=\"https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-3-e1617253906960.jpg\" srcset=\"https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-3-e1617253906960.jpg 900w, https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-3-e1617253906960-300x188.jpg 300w, https:\/\/www.gamingsoft.com\/blog\/wp-content\/uploads\/2021\/04\/No41-3-e1617253906960-768x480.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n<p class=\"wp-block-paragraph\">\u5ba2\u6237\u8f6c\u6362\u7387\u53ef\u5411\u4f60\u663e\u793a\u6210\u529f\u5b8c\u6210\u4f60\u6240\u5e0c\u671b\u4ed6\u4eec\u5b8c\u6210\u7684\u4efb\u52a1\u7684\u5ba2\u6237\u6570\u91cf\u3002 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class=\"wp-block-heading\"><strong><strong>\u5ba2\u6237\u6d41\u5931\u7387<\/strong><\/strong><\/h3>\n\n\n<p class=\"wp-block-paragraph\">\u6d41\u5931\u7387\u53ef\u4ee5\u5e2e\u52a9\u4f60\u6bd4\u8f83\u4f9d\u7136\u6d3b\u8dc3\u548c\u5df2\u7ecf\u505c\u6b62\u6d88\u8d39\u7684\u73a9\u5bb6\u6570\u91cf\u3002\u964d\u4f4e\u6d41\u5931\u7387\u53ef\u4ee5\u662f\u4f60\u7684\u4e1a\u52a1\u4e2d\u6240\u9700\u8981\u5173\u6ce8\u7684\u76ee\u6807\u4e4b\u4e00\u3002<\/p>\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>\u8ba1\u7b97\u7684KPI<\/strong><\/strong><\/h2>\n\n\n<h3 class=\"wp-block-heading\"><strong><strong>\u5355\u6b21\u8f6c\u5316\u8d39\u7528 (CPA)<\/strong><\/strong><\/h3>\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u662f\u8425\u9500\u6d3b\u52a8\u7ee9\u6548\u7684\u91cd\u8981\u5173\u952e\u6307\u6807\u3002CPA\u7b80\u5355\u6765\u8bf4\u662f\u8f6c\u6362\u5355\u4e2a\u73a9\u5bb6\u6240\u9700\u82b1\u8d39\u7684\u8d39\u7528\uff0c\u5982\uff1a\u8bbf\u95ee\u4f60\u7684\u7f51\u7ad9\uff0c\u5f00\u8bbe\u4e00\u4e2a\u5e10\u6237\u5e76\u8fdb\u884c\u5b58\u6b3e\u3002<\/p>\n\n\n<p class=\"wp-block-paragraph\">\u628aCPA\u538b\u5f97\u8d8a\u4f4e\uff0c\u4f60\u7684\u8425\u9500\u6548\u7387\u5c31\u8d8a\u9ad8\u3002<\/p>\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>\u66f4\u597d\u7684\u62a5\u544a=\u66f4\u597d\u7684\u51b3\u7b56<\/strong><\/strong><\/h2>\n\n\n<p class=\"wp-block-paragraph\">\u5bc6\u5207\u5173\u6ce8\u4f60\u7684\u4e1a\u52a1\u7684KPI\u53ef\u4ee5\u5927\u5927\u5730\u5e2e\u52a9\u4f60\u6d1e\u6089\u8d22\u52a1\u4e1a\u7ee9\u548c\u5236\u5b9a\u8425\u9500\u7b56\u7565\u3002\u82e5\u4f60\u80fd\u591f\u8f7b\u677e\u5730\u5206\u6790\u8fd9\u4e9b\u4fe1\u606f\uff0c\u4f60\u5c06\u53ef\u505a\u51fa\u66f4\u597d\u7684\u4e1a\u52a1\u51b3\u7b56\uff0c\u5e76\u6700\u7ec8\u83b7\u5f97\u4e00\u4e2a\u8f89\u714c\u4eae\u773c\u7684\u771f\u4eba\u5728\u7ebf\u5a31\u4e50\u7f51\u7ad9\u3002<\/p>\n\n\n<p class=\"wp-block-paragraph\">\u4f7f\u7528<a href=\"https:\/\/www.gamingsoft.com\/services\/whitelabelsolution\/\">\u4e50\u6e38\u56fd\u9645Global &#8211;\u00a0 \u5a31\u4e50\u5e73\u53f0\u5305\u7f51\u65b9\u6848<\/a>\u6216<a href=\"https:\/\/www.gamingsoft.com\/services\/gamingsoftconnect\/\">\u4e50\u6e38\u56fd\u9645Connect &#8211; \u8d4c\u535a\u6e38\u620f\u6574\u5408\u670d\u52a1<\/a>\uff0c\u5e76\u83b7\u53d6\u9ad8\u7ea7\u7684\u62a5\u544a\u5de5\u5177\uff0c\u8ba9\u4f60\u53ef\u4ee5\u968f\u65f6\u968f\u5730\u6e05\u695a\u4e86\u89e3\u4e1a\u52a1\u72b6\u51b5\u3002<\/p>\n<div class=\"related-articles\"><h3>Related Articles<\/h3><ul><li><a href=\"https:\/\/www.gamingsoft.com\/blog\/2021\/06\/the-importance-of-a-crm-for-online-casinos-cn\/\">CRM\u5728\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u7684\u91cd\u8981\u6027<\/a><\/li><li><a href=\"https:\/\/www.gamingsoft.com\/blog\/2020\/11\/3-steps-for-better-casino-player-retention-cn\/\">3\u5927\u6b65\u9aa4\u6539\u5584\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u7684\u73a9\u5bb6\u4fdd\u7559\u7387<\/a><\/li><li><a href=\"https:\/\/www.gamingsoft.com\/blog\/2020\/08\/online-casinos-lose-business-because-of-one-simple-reason-cn\/\">\u9020\u6210\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u4e1a\u52a1\u57ae\u6389\u5f88\u7b80\u5355\uff0c\u8087\u56e0\u5728\u4e8e<\/a><\/li><li><a href=\"https:\/\/www.gamingsoft.com\/blog\/2021\/06\/choose-a-magnetic-domain-name-for-your-online-casino-cn\/\">\u4e3a\u4f60\u7684\u771f\u4eba\u5728\u7ebf\u5a31\u4e50\u7f51\u7ad9\u5236\u5b9a\u4e00\u4e2a\u8000\u773c\u7684\u57df\u540d<\/a><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>Gamingsoft Blog &#8211; \u6240\u6709\u7684\u4e1a\u52a1\uff0c\u5305\u62ec\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u90fd\u4f7f\u7528\u76f8\u540c\u7684\u6307\u6807\u6765\u8861\u91cf\u5176\u4e1a\u52a1\u7684\u72b6\u6001\u3002 \u8fd9\u4e9b\u6307\u6807\u901a\u79f0\u4e3a\u5173\u952e\u7ee9\u6548\u6307\u6807\uff08KPI\uff09\uff0c\u5b83\u4eec\u53ef\u4e3a\u4f60\u7684\u4e1a\u52a1\u4e2d\u7684\u5173\u952e\u9886\u57df\u63d0\u4f9b\u91cd\u8981\u7684\u4fe1\u606f\uff0c\u4ee5\u5e2e\u52a9\u6539\u5584\u4e1a\u52a1\u3002 \u5f80\u4e0b\u9605\u8bfb\u66f4\u591a\u4ee5\u4e86\u89e3\u6709\u5173KPI\u5982\u4f55\u5e2e\u52a9\u8861\u91cf\u4f60\u7684\u771f\u4eba\u7ebf\u4e0a\u5a31\u4e50\u7f51\u7ad9\u4e1a\u52a1\uff0c\u5e76\u6df1\u5165\u4e86\u89e3\u5982\u4f55\u5728\u8fd9\u771f\u4eba\u5a31\u4e50\u6e38\u620f\u4ea7\u4e1a\u4e2d\u8fd0\u7528\u8fd9\u4e9b\u6570\u636e\u4e0e\u4fe1\u606f\u3002 \u6536\u76caKPI \u535a\u5f69\u603b\u6536\u5165\uff08GGR\uff09 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